SEO is purely based on how search engines see your website and analyze it for good ranking. On page SEO optimization is all about how your website looks including title tag, Meta tags, text content, HTML codes and any graphic images which is displayed when it is loaded in a browser.
On page SEO optimization is the first basic step to increase online visibility of your website. The most important tip for basic SEO is to provide proper paths for spiders to follow your website from one page to another with the help of site map and link structure as adding a site map is a best way to redirect the spider to relevant pages in a structured way. The popular search engine, Google also accepts more advanced XML based site maps, which can be generated using any free XML site map generator websites.
That’s all the basic of how Google or search engine actually take your website. Now the important thing is to convey our information to search engine about what we actually sell with the help of content written on our website. On page optimization should be your first priority if you are just starting a new website. Make sure to build a website that have good quality, operates well and also looks good.
In order to link your website with others website, the search engine needs to know your site relates to which keywords. So ultimately it checks the relevancy of content to the KEYWORD we wish to target, but it doesn’t mean that you stuff the whole path with same keywords. That may give rise to penalty from Google for keyword stuffing. If it is necessary to use same keywords in content then you can replace them with its synonyms or similar meaning words.
Website title is the first thing that visitors see, so it should be keyword rich. Title can be written using the strongest keyword targets first and then include keywords using two or three basic two- keyword phrases. Keep it short and don’t overload your title with so much keyword phrases. I suggest you to concentrate on the strongest keywords that best describe the content of the page. In addition meta description is also important, make sure to write with those keywords that are popular in search visitors and you can use less than 160 words for meta description. Once your website is indexed and spider has relevant info from HEAD, it then filters the whole page for the same and tried to find relevancy content.
Good content plays a great role to increase ranking and moreover you know people love to read fresh and unique content which provides relevant info. So here it is important to write fresh and relevant content with keywords you wish to target and you can create hyperlink on some keywords that will help in internal linking as well. Easiest way to write SEO friendly content is to keep content simple and information rich. Try to create separate page for each topic that will also help spider to crawl easily.
Almost in every website there are some pages that do not need to be included in the database for calculating the relevancy of subjects. For this you can use robots.txt file and it can be like:
I User-agent: *
Disallow: /cgi-bin/
Disallow: /tmp/
Disallow: /~joe
All above is little about On page SEO optimization, there are lot more in this regard. So if you want to rank your website on TOP, you should be familiar with some general tips using SEO techniques. There are many firms which offer SEO serviced, you just need to hire a good & trustworthy SEO to get good results.
2 Comments
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